How to make money building wordpress plugins in Nigeria
Do you want to make money building WordPress plugins in Nigeria? If so, you’re in luck. The WordPress platform is one of the most popular content management systems in the world, and there is a high demand for plugins that can extend its functionality. In this post, we’ll take you through the steps you need to take to make money building WordPress plugins in Nigeria.
There are many ways to make money online in Nigeria, but one truly untapped way is building WordPress plug-ins and selling them on marketplaces. You make put a one off price on your plug-ins or you can adopt the subscription based model.
WordPress remains one of the biggest platform out there for building websites with little to no programming knowledge, currently WordPress powers more than 40% of the websites on the internet . Many developers or website owners may intend to implement a particular functionality on their site but due to their limited programming knowledge they may unable to that, that’s where plug-ins come in.
Developing plug-ins that help website owners implement functionalities that normally would take multiple lines of code is a great way to earn money, this is so because most developers will pay a pretty penny to have their problems solved with a few button click.
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How to make money building wordpress plugins in Nigeria
Step 1: Identify a Need
The first step to making money building WordPress plugins in Nigeria is to identify a need. You need to find out what problems WordPress users are facing and how you can solve those problems with a plugin. You can conduct market research, talk to potential customers, and analyze industry trends to find out what people need.
You will not make any money if you develop a plug in that no developer or website owner is willing to pay money for, the problem that your plug in seeks to address must be so pressing and annoying for them to really open up their wallets and pay your one off fee or subscription.
You can start off by talking to some developer friends who work with WordPress, ask them what problems they they’re experiencing, equally ask them what kind of functionalities they would like to see in a plug in that has been developed specifically to address that problem. The kind of feedback you’ll get from actual WordPress users is invaluable as you’ll be assured that whatever solution you’re working on will definitely having willing customers ready to pay for it.
Step 2: Learn Plugin Development
Once you have identified a need, the next step is to learn plugin development. You need to have a good understanding of PHP, WordPress, and the WordPress plugin API. You can start by taking online courses or reading books on the subject.
You can learn development by taking online courses on udemy or teachable, you can equally learn by watching YouTube. PHP is the basic language every aspiring WordPress developer must know, here is a good every good article that explains step by step how to learn PHP as a complete beginner.
Also see: How to find a remote job as a Nigerian developer
Step 3: Build Your Plugin
Once you have learned plugin development, the next step is to start building your plugin. You can start with a minimum viable product (MVP) and add features as you go along. Make sure to test your plugin thoroughly before releasing it to the public.
You should be prepared to take criticism and feedback from the first users of your plug in, these feedback will provide a way for you to improve your plug in to better serve the needs of your intended customers.
Step 4: Publish Your Plugin
To make money with your plugin, you need to publish it on the WordPress plugin repository or sell it on your website. If you choose to publish your plugin on the WordPress plugin repository, you need to follow the guidelines and submit your plugin for review.
You can check this guide for a step by step guideline on how to publish your plug in on WordPress so it’s available for the intended users to install and use.
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Step 5: Monetize Your Plugin
There are several ways to monetize your plugin in Nigeria. You can offer a free version of your plugin with limited features and charge users for the premium version. You can also offer in-app purchases, display ads, or offer premium support.
The best way to make money from your plug in is to sell a subscription, this is because most users prefer it to ads which can be quite annoying.
Step 6: Market Your Plugin
To make money with your plugin, you need to market it effectively. You can use social media, email marketing, and paid advertising to promote your plugin. Make sure to target your marketing efforts to your ideal audience.
You can market your plug in by running Facebook ads or Instagram ads but the best way to go about it is to make sponsored posts on dedicated WP blogs, these blogs have thousands of readers who are already WordPress users and most of them would be interested in your plug in.
You can equally rent out subscriber lists, if you’re sure that that subscribes themselves are WordPress users.
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Building WordPress plugins in Nigeria can be a lucrative business if done correctly. By following the steps outlined in this post, you can start your journey towards making money building WordPress plugins in Nigeria. Remember, the key is to identify a need, learn plugin development, build your plugin, publish it, monetize it, and market it effectively.
When you do launch your plugin for the first time, it may take some time to gain traction. This is when most developers quit, but those who quit at this stage almost never see success. The first reviews or feedback you get about your app might be harsh but don’t let it derail you, take the feedback make the recommended changes and keep building.
As much as you can try and have a one on one conversation with the users of your plugin, hearing directly from the users of the plugin is invaluable compared to relying on online reviews only. Good luck.